This program is specifically designed for professionals who have business development and sales responsibilities. Helping Clients Succeed not only delivers concepts that give a strong theoretical foundation for sales and consulting, it provides the critical thinking (IQ) and communication skills (EQ) required to do it in real life. Most sales training teaches you how to get around or avoid the dysfunctionality of the selling-buying process. The problem is that those techniques are dysfunctional themselves and lead to their own sets of problems. This program deals with the dysfunction head on and teaches how to address the dysfunction in relationship building and performance improving ways.
Helping Clients Succeed will only make sense if you think you can do better. There are a lot of questions you need to answer before you can help a client succeed. Getting those answers, or even knowing what to ask in the first place, can be challenging.
Helping Clients Succeed teaches you what to ask, when, and how so you can get the critical information you need, including:
• What are the client’s key needs and real issues?
• Who are the decision-makers and what is their process?
• How do I discuss pricing and budget sensitively?
• Who else are they considering and how do I position my solution?
• How do I make a strong business case for my solution?
• How do I present my solution in a compelling way?
Helping Clients Succeed holds it’s own for delivering the strategies and skills for delivering high sales performance. |